AUTOMATE YOUR SALES AND MARKETING TO CREATE A CONSISTENT Lead System.
At Bold Eye Media, our experienced digital marketing experts use Active Campaign to build a lead machine specifically for your business. We'll work with you to help plan and design unique strategies and personalized messages to engage with your target audience. Our work helps empower your sales team by supplying them with sales qualified leads, lead scoring, automated drip campaigns, and seamless CRM integration. Your Lead Machine will allow you to take incoming leads from your website and nurture them into loyal, paying customers.
Successful marketing automation must be able to manage the entire lead lifecycle, from their very first interaction with your brand to conversion and analysis. This is done through a combination of Inbound marketing tools like landing pages and social media, Outbound marketing tools like email marketing, lead generation, and analytics. All of these combine to track your website visitors and analyze their patterns so that you can accurately identify leads at various points along the sales funnel.
While there’s a false marketing myth that email marketing and marketing automation can be used interchangeably; in reality, one is simply an extension of the other. Email marketing is actually a component of marketing automation. With the help of our trusted marketing automation consultant, you’ll easily be able to differentiate between the two and keep your marketing plan on the right track. How could partnering with digital marketing experts help achieve your business goals?
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